How to A/B Test Ad Campaigns to Boost PPC Results

Advertisers are often busy testing different ad variations to find the most effective ones among them. In this article, we will explain what can be tested and how to measure the results.

In this article, we will show you how automated rules can help you save the advertising budget and manage your ads effectively even if you don't have enough time.

In this article, we'll explain how to set up detailed targeting and provide you with 10 examples of using detailed targeting options on Facebook.

Practicing these avenues will help you form a solid foundation and deliver a stronger and more effective PPC campaign that has a higher rate of converting sales.

Learn how to achieve high results on Facebook Ads by writing compelling ad copies.

In this article, we'll take a look at Google responsive search ads, what they can do for your business and how you can set them up the right way.

The complete guide on how to start advertising on TikTok: learn how to create a TikTok Ads campaign from scratch

We are pleased to announce an all-in-one solution for paid ads which covers all the way of online advertising management starting from ads creation and finishing with the reporting.

eLama will take care of your Facebook Ads and Google Ads campaigns, stopping your ads or notifying you via email when the specified conditions are met. This way you can focus on other important things.

To help you overcome the limitations of analytics systems, we have developed our analytics tools: Dashboards, Statistics, and BI reports. Let's take a closer look at each tool.

We are happy to announce that now you can create a TikTok Ads account and replenish it through eLama!

In this article, we explain what is a good bounce rate and provide you with 8 proven ways to reduce bounce rate.