16 August 2019
Learn how Google ad extensions can help you boost your advertising performance and grow your business.
13 August 2019
In this article, you will learn why you as a business owner should pay close attention to advertising on Facebook, what benefits Facebook advertising brings and what tools will help you launch your campaigns quickly.
9 August 2019
In this article, we will tell you about the most important Facebook Ads metrics you should keep an eye at.
7 August 2019
We are happy to announce that eLama supports a new currency. Now you can connect your existing Google Ads accounts in euro.
6 August 2019
Irrelevant traffic negatively impacts the performance of ad campaigns. In this article, you'll learn how to get rid of it and increase the effectiveness of advertising with GDN!
1 August 2019
Google added two new search audiences, Facebook fights spammy health ads, Pinterest released a bunch of new video tools. Find more digital marketing news in this digest!
30 July 2019
10 metrics to strengthen your marketing campaign. Start measuring these metrics on a regular basis to get a full insight into the performance of your marketing investments.
26 July 2019
How does Google Ads determine whether your ad is going to be seen by your customers? Learn more how eLama bidding tool can help you to stay at the top of Google search results.
23 July 2019
Read this article to learn how to exclude websites from Google Display Network placements. Try to use this Google Ads script to cut the routine.
18 July 2019
In this article, we will talk about all YouTube advertising formats. YouTube is the most popular video hosting all over the world.
10 July 2019
Do you check the location performance of your PPC campaigns and exclude locations that don't perform well? We do! Check out this article and reach your audience using our handy tips.
1 July 2019
Google reduced crypto-related websites traffic, Instagram announced new placements for ads, Twitter removed precise location tags. Find more digital marketing news in this digest!
28 June 2019
We bet you've seen that Boost Post button on Facebook at least once. Is it worth it? How much money should you spend? We've answered all these questions in the new article by eLama!
25 June 2019
Gmail Ads best practices, which you find useful. Try the tips and start running your Gmail Ads campaigns.
21 June 2019
Do you want to become a freelancer but don't know how to start? Check out this article to get some ideas on how you can accomplish your dream.
18 June 2019
In this webinar recording, you will learn how to advertise on Facebook and get tips on best practices from our Facebook partner. As a bonus, our eLama PPC expert will share with you how you can manage and optimize your Facebook advertising with eLama tools and services.
14 June 2019
In this guide, you'll find all the specifications and image sizes for different Facebook advertising formats.
11 June 2019
Read the article about all the new filters and opportunities. We hope you will enjoy working with the updated Lead Ads Import tool!
10 June 2019
This webinar recording will be the most useful for PPC professionals. But it's also relevant for begginers as we cover universal freelancing issues.
7 June 2019
Facebook is among the most efficient advertising platforms in the market. It’s not a secret....
30 May 2019
Learn more about our Facebook Ads management and optimization tools from this article.
27 May 2019
Learn what rules you must follow to successfully advertise on Facebook.
22 May 2019
Learn how to start tracking conversion rates and what data you need to analyze in order to improve them. You will be able to confidently use Google Analytics to measure and evaluate the performance of your marketing campaigns.
16 May 2019
UTM tagging is one of the simplest ways to track the efficiency of your newsletters, social and paid traffic performance.
9 May 2019
Learn more about Lead Ads and start advertising on Facebook.
2 May 2019
Targeted advertising is the most powerful marketing tool to promote a product or service. There’s nothing better than Facebook...
25 April 2019
Learn how to launch efficient Google Display Network campaigns from scratch and how eLama tools can help you in your advertising management.
19 April 2019
Two ways of campaign creation with Google Adwords Editor.
11 April 2019
Conversion tracking is an important part of ad campaigns' evaluation. Learn more about conversions and their benefits in this article.
29 March 2019
Using negative keywords to stop your ad from appearing in front of the wrong audience